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Social Media Marketing Services

Social Media Marketing Services

Social media marketing services connect your organic content, community, creators and paid campaigns to business goals. We plan where to be, what to say and how to measure it, so social activity shows up in leads and sales.

Helping brands grow since 2013
Our approach

How we approach social media marketing services

Social media is often run as a set of separate jobs: one person posts, another agency runs ads, the founder occasionally posts on LinkedIn, and influencer campaigns happen when budget appears. Nothing shares learnings, and nobody can say what social contributes to revenue. Brands also spread thin across every platform instead of doing two or three well.

Our starting point is your audience, competitors and goals. From there we pick the platforms that matter and define what each one does. Content pillars, formats and posting rhythm come next, along with community management rules and a creator plan. Paid campaigns amplify the content that performs organically, and tracking links, pixels and CRM data show what drives enquiries and sales. Monthly reviews cover what to continue, change or stop.

A good fit for consumer brands, D2C, B2B, healthcare, education and real estate firms that want social to support growth.

  • A content plan your team can approve in one sitting
  • Creative made for each platform, not resized for it
  • Community replies handled in your brand's voice

Working with Nians

One strategist owns your plan and brings in the specialists it needs. You hear from us every week, and every piece of work starts with an audit.

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What’s included

What our Social Media Marketing Services include

The usual building blocks. We drop what you don’t need and add what you do.

Channel & content strategy

The right platforms, pillars and posting rhythm.

Content calendar

Planned a month ahead, approved in one place.

Creative production

Reels, carousels, statics and UGC-style assets.

Community management

Comments, DMs and mentions handled in brand voice.

Paid amplification

Boosting what works organically to reach new buyers.

Social analytics

Reach, engagement and assisted conversions tracked.

Our process

How we deliver

You see the plan before any work starts.

Listen

What your audience and competitors post, share and complain about.

Plan

Content pillars, formats and a monthly calendar you approve in one place.

Create

Reels, carousels and posts made for each platform, not resized.

Engage

Comments and messages answered, communities looked after.

Review

Reach, engagement and leads reviewed monthly, and the plan adjusted.

Social Media Marketing Services

Explore our social media marketing services

Specialist services within this area. Search to find the one that fits.

FAQ

Questions we often hear

Straight answers to the things clients ask us most. If yours isn’t here, just ask.

Still have a question?Talk to a strategist. We usually reply within one working day.Ask us directly
Which social media platforms should my business use?
Use the platforms where your buyers spend time and where you can produce suitable content. Most consumer brands prioritise Instagram and YouTube, while B2B firms focus on LinkedIn. Starting with two platforms done well beats five done poorly.
How do you measure social media marketing results?
We track reach and engagement, but we focus on profile actions, website visits, leads, sales and branded search. UTM links, pixels and CRM data help connect social activity to business outcomes.
Can social media really drive sales?
Yes, when it is connected to the rest of your funnel. We track clicks, sign-ups and assisted sales as well as likes, so you can see what it is worth.
Next step

Let’s plan your next stage of growth.

A free 30-minute session with a senior Nians strategist. You leave with a prioritised plan, whether or not you work with us.

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Free · 30 minutes
Book a Free Consultation