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Brevo automation services make the most of a platform many teams use only for newsletters. We build triggered workflows in Brevo across email, SMS and WhatsApp, connected to your website and CRM events.
How we approach Brevo automation services
Teams pick Brevo, formerly Sendinblue, for its pricing and ease of use, then only send campaigns. Automation is either missing or built as one long workflow that nobody understands. Contact attributes are messy, events from the website are not tracked, and workflows trigger on the wrong conditions.
We start by cleaning contact attributes and lists, then connect events from your website, Shopify, WooCommerce or CRM through Brevo's tracker or API. Workflows are built as separate, clearly named flows: welcome, lead nurture, abandoned cart, post-purchase, birthday and re-engagement. SMS and WhatsApp steps are added where speed matters. Each workflow has exit rules so people do not get conflicting messages. You get documentation and reporting by workflow.
- Automated journeys from welcome to win-back
- Segments based on real behaviour
- Deliverability checked so emails reach the inbox
Working with Nians
One strategist owns your plan and brings in the specialists it needs. You hear from us every week, and every piece of work starts with an audit.
Why a Brevo specialist matters
Our Brevo specialists work in the platform every day, so setup, integrations and optimisation follow current best practice.
Compatibility check
We confirm how Brevo fits your current stack before anything changes.
Integrations
Brevo connected to your analytics, CRM and commerce tools so data flows both ways.
Safe migration
Coming to Brevo from another tool? We plan the move so history, tracking and settings come with you.
What our Brevo Automation Services include
The usual building blocks. We drop what you don’t need and add what you do.
Lifecycle map
Every stage from first purchase to loyal advocate.
Segmentation
Audiences built on behaviour, value and intent.
Automated flows
Welcome, abandon, post-purchase and win-back.
Campaign creative
Emails, SMS and WhatsApp messages that get opened.
Deliverability
Authentication, list hygiene and inbox placement.
Retention reporting
Repeat rate, LTV and revenue per subscriber.
How we deliver
You see the plan before any work starts.
Lifecycle map
Every stage from first purchase to lapsed customer.
Segment
Audiences built on behaviour and value.
Build flows
Welcome, abandoned cart, post-purchase and win-back sequences.
Campaigns
A regular calendar of emails, SMS and WhatsApp messages.
Deliverability
Sender health watched so messages reach the inbox.
Platforms we use for this work
You may also be interested in
Case studies & resources
Real-world results and practical reading to help you plan your next step.
Client stories
How similar work has played out for other businesses.
Helpful resources
Guides, tools and articles our team recommends on this topic.
Questions we often hear
Straight answers to the things clients ask us most. If yours isn’t here, just ask.
Can Brevo send WhatsApp messages?
Is Brevo good for ecommerce automation?
How often should we email customers?
Let’s plan your next stage of growth.
A free 30-minute session with a senior Nians strategist. You leave with a prioritised plan, whether or not you work with us.