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Platform-Specific Services

Telegram Marketing Services

Telegram marketing services fit brands whose customers already read updates, join groups and talk to bots on Telegram. We decide which mix of channel, group, bot and ads suits your goal, then run it with clear tracking.

Helping brands grow since 2013
Our approach

How we approach Telegram marketing services

Telegram is popular in India with students, traders, crypto users, tech workers and fans of niche topics. The mistake most brands make is copying their Instagram or WhatsApp approach. Telegram channels are broadcast tools, groups are conversations, bots handle tasks, and each needs a different style. Without tracked links and a plan for moving members to your site or app, the channel stays a cost centre.

We kick off by finding out where your audience already gathers on Telegram and what they value there. Then we set up the right assets, plan a posting rhythm, write content, configure bots for welcome flows or lead capture, and test Telegram Ads where they fit. Every link out of Telegram is tagged, so you can see sign-ups and sales in your analytics.

Telegram works well for edtech, finance, gaming, events, B2B tech and community-led brands. If your buyers are older or mainly on WhatsApp, we will say so and plan accordingly.

  • A content plan your team can approve in one sitting
  • Creative made for each platform, not resized for it
  • Community replies handled in your brand's voice

Working with Nians

One strategist owns your plan and brings in the specialists it needs. You hear from us every week, and every piece of work starts with an audit.

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Platform expertise

Why a Telegram specialist matters

Our Telegram specialists work in the platform every day, so setup, integrations and optimisation follow current best practice.

Compatibility check

We confirm how Telegram fits your current stack before anything changes.

Integrations

Telegram connected to your analytics, CRM and commerce tools so data flows both ways.

Safe migration

Coming to Telegram from another tool? We plan the move so history, tracking and settings come with you.

What’s included

What our Telegram Marketing Services include

The usual building blocks. We drop what you don’t need and add what you do.

Channel & content strategy

The right platforms, pillars and posting rhythm.

Content calendar

Planned a month ahead, approved in one place.

Creative production

Reels, carousels, statics and UGC-style assets.

Community management

Comments, DMs and mentions handled in brand voice.

Paid amplification

Boosting what works organically to reach new buyers.

Social analytics

Reach, engagement and assisted conversions tracked.

Our process

How we deliver

You see the plan before any work starts.

Listen

What your audience and competitors post, share and complain about.

Plan

Content pillars, formats and a monthly calendar you approve in one place.

Create

Reels, carousels and posts made for each platform, not resized.

Engage

Comments and messages answered, communities looked after.

Review

Reach, engagement and leads reviewed monthly, and the plan adjusted.

Tools & platforms

Platforms we use for this work

FAQ

Questions we often hear

Straight answers to the things clients ask us most. If yours isn’t here, just ask.

Still have a question?Talk to a strategist. We usually reply within one working day.Ask us directly
Is Telegram or WhatsApp better for marketing in India?
WhatsApp reaches more people and suits transactional messages to customers. Telegram is better for large open communities, public channels and bots with rich features, and it allows unlimited subscribers on channels. Many brands use WhatsApp for customers and Telegram for community.
What do you need from us to start?
Admin access to any existing channels or groups, your brand guidelines, your goals and any offers or content you already have. If nothing exists yet, a brief about your audience is enough to start planning.
Can social media really drive sales?
Yes, when it is connected to the rest of your funnel. We track clicks, sign-ups and assisted sales as well as likes, so you can see what it is worth.
Next step

Let’s plan your next stage of growth.

A free 30-minute session with a senior Nians strategist. You leave with a prioritised plan, whether or not you work with us.

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Free · 30 minutes
Book a Free Consultation