Personal Branding Services
Personal branding services help founders and senior leaders become known for something specific, usually on LinkedIn first. We find what you can credibly say that others in your field cannot, then help you say it regularly in your own voice.
How we approach personal branding services
Most executive LinkedIn profiles post company announcements, generic leadership quotes and the occasional award photo. It feels safe but builds nothing. The opposite trap is copying viral formats, which reads as inauthentic and can embarrass the company. Consistency is the hardest part: busy leaders start strong, then go silent for months.
We begin with a long conversation to understand your experience, opinions and the audience you want to reach, such as investors, enterprise buyers or future hires. That becomes a positioning statement and three or four content themes. We optimise your profile, then ghostwrite posts and articles from short recorded conversations, so the ideas and voice are yours. Every post is approved by you before publishing. We also track which themes draw the right people and help prepare for podcasts, panels and media interviews.
- Workshops with leadership and real customer input
- A full identity system, well beyond a logo
- Guidelines your team and agencies can follow
Working with Nians
One strategist owns your plan and brings in the specialists it needs. You hear from us every week, and every piece of work starts with an audit.
What our Personal Branding Services include
The usual building blocks. We drop what you don’t need and add what you do.
Brand discovery
Workshops with leadership, customers and the market.
Positioning & messaging
What you stand for and how you say it.
Visual identity
Logo system, colour, type and art direction.
Brand guidelines
A usable rulebook for every team and agency.
Creative assets
Launch kits, ads, decks, video and motion.
Rollout support
Website, packaging, signage and internal launch.
How we deliver
You see the plan before any work starts.
Discovery
Workshops with your leadership and conversations with customers.
Positioning
What you stand for, who for, and how you say it.
Design
Identity routes explored, refined and tested on real applications.
Guidelines
A rulebook your team and agencies can actually follow.
Roll-out
Website, social, sales material and signage updated in order.
You may also be interested in
Case studies & resources
Real-world results and practical reading to help you plan your next step.
Client stories
How similar work has played out for other businesses.
Helpful resources
Guides, tools and articles our team recommends on this topic.
Questions we often hear
Straight answers to the things clients ask us most. If yours isn’t here, just ask.
Is ghostwriting on LinkedIn authentic?
How often should a founder post on LinkedIn?
How long does a rebrand take?
Let’s plan your next stage of growth.
A free 30-minute session with a senior Nians strategist. You leave with a prioritised plan, whether or not you work with us.