×SaSalesforce Marketing Cloud Services
Salesforce Marketing Cloud services set up and run the platform for brands with large audiences and complex messaging. We handle data design, automation, templates and deliverability so your team can focus on campaigns.
How we approach Salesforce marketing cloud services
Marketing Cloud is powerful but technical. Data extensions are created ad hoc without a clear model, automations break silently when a file import fails, and templates are hardcoded so every campaign needs a developer. Sender authentication and IP warm-up are skipped, and deliverability suffers from the first send.
Good Marketing Cloud work rests on a data model that links subscribers, purchases and preferences cleanly, with Marketing Cloud Connect to Sales or Service Cloud where you use them. We build reusable templates with content blocks, set up Automation Studio imports with error alerts, and design multi-step flows in Marketing Cloud's flow builder for welcome, onboarding, renewal and winback. Sender authentication, IP warm-up and suppression lists are handled early. Reports show engagement and revenue by programme.
It suits enterprises and large consumer brands. Smaller teams often get more value from simpler tools.
- Processes mapped before anything is configured
- Clean, de-duplicated data migration
- Role-based training and support after launch
Working with Nians
One strategist owns your plan and brings in the specialists it needs. You hear from us every week, and every piece of work starts with an audit.
Why a Salesforce specialist matters
Our Salesforce specialists work in the platform every day, so setup, integrations and optimisation follow current best practice.
Compatibility check
We confirm how Salesforce fits your current stack before anything changes.
Integrations
Salesforce connected to your analytics, CRM and commerce tools so data flows both ways.
Safe migration
Coming to Salesforce from another tool? We plan the move so history, tracking and settings come with you.
What our Salesforce Marketing Cloud Services include
The usual building blocks. We drop what you don’t need and add what you do.
Requirements & process mapping
Your sales, finance and ops processes captured first.
Configuration
Pipelines, objects, permissions and automations set up.
Data migration
Clean, de-duplicated records moved safely.
Integrations
Website, marketing, accounting and support connected.
User training
Role-based training so adoption actually happens.
Post-go-live support
Hypercare, fixes and continuous improvement.
How we deliver
You see the plan before any work starts.
Requirements
Your sales, finance and operations processes captured first.
Configure
Pipelines, objects, permissions and automations set up.
Migrate
Data cleaned, de-duplicated and moved with checks at each step.
Train
Role-based training so people use the system from day one.
Support
Fixes and improvements after go-live, as real use shows gaps.
Platforms we use for this work
You may also be interested in
Case studies & resources
Real-world results and practical reading to help you plan your next step.
Client stories
How similar work has played out for other businesses.
Helpful resources
Guides, tools and articles our team recommends on this topic.
Questions we often hear
Straight answers to the things clients ask us most. If yours isn’t here, just ask.
What is the difference between Marketing Cloud and Account Engagement (Pardot)?
Do we need developers to use Marketing Cloud?
How long does an implementation take?
Let’s plan your next stage of growth.
A free 30-minute session with a senior Nians strategist. You leave with a prioritised plan, whether or not you work with us.