Marketing Consulting Services
Marketing consulting services are useful when you need a sharp outside view rather than more hands. We review strategy, budgets, team structure and agency work, then give clear recommendations your team can carry out.
How we approach marketing consulting services
Leaders usually call a consultant when something feels off. Spend is rising but sales are flat, the team is busy but nobody can explain results, or the board wants a plan with numbers. Too often the consultant delivers a long deck of frameworks that never gets used.
We keep the work practical. We look at your data, channel accounts, website, content and team set-up, and talk to customers and sales. The output is a short list of problems ranked by cost to the business, with specific actions, owners and timelines. Where helpful we run workshops to agree positioning or budgets. You can then run the plan in-house, with us, or with your agencies. Follow-up check-ins keep it on track.
- A plan built around revenue, not impressions
- One team running every channel, so nothing gets lost in hand-offs
- Plain-English reporting you can share with your board
Working with Nians
One strategist owns your plan and brings in the specialists it needs. You hear from us every week, and every piece of work starts with an audit.
What our Marketing Consulting Services include
The usual building blocks. We drop what you don’t need and add what you do.
Channel strategy & media plan
Where to spend, in what order, against which targets.
Campaign build & launch
Search, social, programmatic and marketplace campaigns set up properly.
Creative & copy
Ads, landing pages and offers written to convert.
Conversion tracking
GA4, pixels and CRM events so every rupee is attributable.
Always-on optimisation
Weekly bid, audience and creative iterations.
Monthly growth reviews
Revenue-first reporting with clear next actions.
How we deliver
You see the plan before any work starts.
Audit
We look at every channel you run today, what it costs and what it actually returns.
Plan
A media plan with budgets, targets and the order we will tackle things in.
Launch
Campaigns, landing pages and tracking go live together, checked before spend starts.
Optimise
Weekly changes to bids, audiences and creative based on what the numbers say.
Report
A monthly review of revenue and cost per result, and what we shift next month.
You may also be interested in
Case studies & resources
Real-world results and practical reading to help you plan your next step.
Client stories
How similar work has played out for other businesses.
Helpful resources
Guides, tools and articles our team recommends on this topic.
Questions we often hear
Straight answers to the things clients ask us most. If yours isn’t here, just ask.
What is the difference between a marketing consultant and an agency?
How long does a marketing consulting engagement last?
Can you work alongside our in-house team?
Let’s plan your next stage of growth.
A free 30-minute session with a senior Nians strategist. You leave with a prioritised plan, whether or not you work with us.