Services
All servicesDigital Marketing ServicesSEO ServicesPaid Advertising ServicesSocial Media Marketing ServicesContent Marketing ServicesBranding and Creative ServicesWebsite and Ecommerce ServicesUX and CRO ServicesAI ServicesAutomation ServicesCRM and ERP ServicesSoftware Development ServicesAnalytics and Data ServicesEmail and Retention ServicesCloud and Growth ServicesPlatform-Specific Services
Solutions
All solutionsGrowth & Revenue SolutionsMarketing SolutionsCustomer Lifecycle SolutionsEcommerce SolutionsAI & Automation SolutionsTechnology & Transformation SolutionsOperations SolutionsSales SolutionsBrand & Creative SolutionsAnalytics & Intelligence SolutionsBusiness Problem SolutionsBusiness Growth Solutions
Industries
All industriesHealthcare Digital SolutionsReal Estate Digital SolutionsManufacturing Digital SolutionsEducation Digital SolutionsEdTech Digital SolutionsSaaS Digital SolutionsRetail Digital SolutionsD2C Digital SolutionsFMCG Digital SolutionsHospitality Digital Solutions
Business Problems
All business problemsLead GenerationAdvertisingMarketingWebsite & ConversionEcommerceSalesBrandSocial MediaEmailCustomer ExperienceOperationsAnalyticsTransformationAIGrowth
Roles
All rolesLeadershipMarketingSalesTechnologyOperationsHRFinanceCustomer ExperienceEcommerce
Platforms
All platformsSearch & AdvertisingAnalytics & TrackingSocial MediaMessaging & CommunityEcommerceMarketplaceCRM & SalesERP & OperationsCMS & WebsiteEmail & RetentionAI Platforms
Resources
All resourcesGuides & EbooksGlossaryTools & TemplatesInsights
Case Studies
All case studiesScaling a D2C skincare brand profitablyDoubling qualified pipeline for a B2B SaaS companyFilling appointment calendars for a multi-city clinic chainConnecting sales, inventory and finance for a manufacturerResolving support tickets with an AI agentGrowing marketplace sales across Amazon and FlipkartLowering cost per site visit for a residential developerGrowing organic enrolments for an EdTech platformBuilding a social-first fashion labelRepositioning a FinTech brand for business customersTurning a hotel group website into a booking engineAutomating lead routing for a SaaS sales teamBuilding a shipment tracking portal for a logistics firmRaising repeat purchases for a D2C wellness brandMoving a manufacturer’s systems to the cloudGiving a pharma marketing team one source of truthAnswering patient questions around the clockGiving a regional bank a single view of every customerLowering acquisition costs for an insurance brokerBringing more test drives to a car dealership groupGrowing direct bookings for a tour operatorSimplifying admissions for a group of schoolsLaunching a new snack range with creatorsIncreasing online sales for a jewellery brandFinding new customers on TikTok for a beauty brandSpotting churn early for a telecom providerReaching decision-makers for a renewable energy firmGrowing monthly donors for a non-profitKeeping construction projects on budgetGrowing a media brand’s YouTube audience
About NiansContact

Book a Free Consultation

×
Platform-Specific Services

Facebook Shop Management Services

Facebook shop management services connect your product catalogue to Facebook and Instagram so people can browse and tap through to buy. We handle Commerce Manager, catalogue sync, collections, product tags and the ads that use them.

Helping brands grow since 2013
Our approach

How we approach Facebook shop management services

Shops on Facebook break more often than sellers notice. Catalogue syncs fail, products get rejected for policy reasons, prices drift from the website and collections are never updated. Dynamic ads then show out-of-stock items or the wrong price.

We set up or audit Commerce Manager and connect your catalogue through Shopify, WooCommerce or a data feed. Rejected items are fixed at the source. Products are grouped into collections by category, season or offer, and tagged in posts and Reels. Advantage+ catalogue ads and retargeting use the same catalogue. We check sync health weekly and keep collections and featured products current. Shop insights are reviewed monthly to see which collections and tagged posts lead to sales.

Suits ecommerce and D2C brands selling physical products.

  • A plan built around revenue, not impressions
  • One team running every channel, so nothing gets lost in hand-offs
  • Plain-English reporting you can share with your board

Working with Nians

One strategist owns your plan and brings in the specialists it needs. You hear from us every week, and every piece of work starts with an audit.

Book a Free Consultation

Platform expertise

Why a Facebook specialist matters

Our Facebook specialists work in the platform every day, so setup, integrations and optimisation follow current best practice.

Compatibility check

We confirm how Facebook fits your current stack before anything changes.

Integrations

Facebook connected to your analytics, CRM and commerce tools so data flows both ways.

Safe migration

Coming to Facebook from another tool? We plan the move so history, tracking and settings come with you.

What’s included

What our Facebook Shop Management Services include

The usual building blocks. We drop what you don’t need and add what you do.

Channel strategy & media plan

Where to spend, in what order, against which targets.

Campaign build & launch

Search, social, programmatic and marketplace campaigns set up properly.

Creative & copy

Ads, landing pages and offers written to convert.

Conversion tracking

GA4, pixels and CRM events so every rupee is attributable.

Always-on optimisation

Weekly bid, audience and creative iterations.

Monthly growth reviews

Revenue-first reporting with clear next actions.

Our process

How we deliver

You see the plan before any work starts.

Audit

We look at every channel you run today, what it costs and what it actually returns.

Plan

A media plan with budgets, targets and the order we will tackle things in.

Launch

Campaigns, landing pages and tracking go live together, checked before spend starts.

Optimise

Weekly changes to bids, audiences and creative based on what the numbers say.

Report

A monthly review of revenue and cost per result, and what we shift next month.

Tools & platforms

Platforms we use for this work

FAQ

Questions we often hear

Straight answers to the things clients ask us most. If yours isn’t here, just ask.

Still have a question?Talk to a strategist. We usually reply within one working day.Ask us directly
Can customers buy directly on Facebook in India?
In India, Facebook and Instagram shops typically send buyers to your website to complete checkout rather than checking out in the app. Features vary by country and change over time, so we set up what is available for your market.
Why are products rejected in Facebook Commerce Manager?
Common reasons include policy issues with the product or image, missing details, mismatched prices or broken links. We check the rejection reason and fix the source data so it does not repeat.
Should we run every channel at once?
Rarely. We usually start with two or three channels where your buyers already are, prove them, and only then expand. Spreading budget thinly is the most common reason campaigns stall.
Next step

Let’s plan your next stage of growth.

A free 30-minute session with a senior Nians strategist. You leave with a prioritised plan, whether or not you work with us.

Book a Free Consultation
Free · 30 minutes
Book a Free Consultation