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Platform-Specific Services

Facebook Ads Management Services

Facebook ads management services still deliver for many Indian businesses, provided the creative is fresh and the pixel data is accurate. We run Facebook campaigns for sales and leads with weekly creative tests and proper tracking.

Helping brands grow since 2013
Our approach

How we approach Facebook ads management services

A typical Facebook account we inherit has too many ad sets, audiences overlapping, creative left to fatigue and a pixel missing half its conversions since iOS privacy changes. Leads come in, but many have fake numbers or no intent.

We start by fixing the pixel and Conversions API, then simplify campaign structure so each campaign gets enough data. Creative is tested weekly with different angles, formats and hooks. For lead generation we add qualifying questions and sync leads to your CRM, sending outcomes back so Facebook learns which leads count. We compare Facebook results with Instagram placements and your own sales records.

Suits local businesses, D2C brands, education, real estate and services targeting Indian consumers.

  • Conversion tracking checked before a rupee is spent
  • Fresh creative tested every month
  • Budget decisions explained as well as reported

Working with Nians

One strategist owns your plan and brings in the specialists it needs. You hear from us every week, and every piece of work starts with an audit.

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Platform expertise

Why a Facebook specialist matters

Our Facebook specialists work in the platform every day, so setup, integrations and optimisation follow current best practice.

Compatibility check

We confirm how Facebook fits your current stack before anything changes.

Integrations

Facebook connected to your analytics, CRM and commerce tools so data flows both ways.

Safe migration

Coming to Facebook from another tool? We plan the move so history, tracking and settings come with you.

What’s included

What our Facebook Ads Management Services include

The usual building blocks. We drop what you don’t need and add what you do.

Account audit & restructure

Clean campaign architecture that the algorithms can learn from.

Audience & keyword research

Intent, lookalikes and exclusions that cut waste.

Ad creative & copy

Variants built for testing, not one-off ads.

Bid & budget management

Spend moved daily towards what is returning.

Landing page testing

Post-click experience improved alongside the ads.

ROAS & CAC reporting

Blended and channel-level returns, tied to revenue.

Our process

How we deliver

You see the plan before any work starts.

Account audit

Structure, tracking, search terms and wasted spend, reviewed line by line.

Rebuild

A cleaner account structure with conversion tracking you can trust.

Creative

Several ad variants per audience, so there is always something to test.

Optimise

Bids, budgets, negatives and audiences adjusted every week.

Scale

Budget moves to what is profitable, one step at a time.

Tools & platforms

Platforms we use for this work

FAQ

Questions we often hear

Straight answers to the things clients ask us most. If yours isn’t here, just ask.

Still have a question?Talk to a strategist. We usually reply within one working day.Ask us directly
What budget do Facebook ads need to start?
Enough for each campaign to get regular conversions so the algorithm can learn. That depends on your cost per lead or sale. We suggest a test budget based on your industry and offer, then adjust after the first few weeks.
Why are our Facebook leads fake or low quality?
Easy forms with pre-filled details attract casual sign-ups, and optimising for any lead teaches the algorithm to find more of them. Higher intent forms, qualifying questions and sending CRM quality data back usually help.
What budget do we need to start?
It depends on your market and goals, but we will tell you honestly if a budget is too small to learn from. Often a focused test on one platform beats a thin spread across five.
Next step

Let’s plan your next stage of growth.

A free 30-minute session with a senior Nians strategist. You leave with a prioritised plan, whether or not you work with us.

Book a Free Consultation
Free · 30 minutes
Book a Free Consultation