×ShShopify Marketing Services
Shopify marketing services plan paid ads, SEO, email and WhatsApp around your store's margins, products and repeat buying. We set up tracking first so you know which channel actually makes money.
How we approach Shopify marketing services
D2C brands on Shopify often spend most of their budget on Meta ads, judge results by platform ROAS and wonder why the bank balance does not match. Tracking is split across apps, discount codes are used everywhere, and repeat customers are ignored once acquired. Shipping, payment fees and returns are left out of profit calculations.
We fix tracking with Shopify's native pixels, GA4 and server-side events where needed. Then we build a channel plan: Meta for discovery, Google Search and Shopping for intent, SEO for collection and product pages, and Klaviyo or WhatsApp flows for retention. Budgets follow contribution margin, not only ROAS. Monthly reviews cover new versus returning revenue, customer acquisition cost and payback period.
- Fast, accessible pages that pass Core Web Vitals
- A CMS your team can actually update
- SEO and tracking set up before launch, not after
Working with Nians
One strategist owns your plan and brings in the specialists it needs. You hear from us every week, and every piece of work starts with an audit.
Why a Shopify specialist matters
Our Shopify specialists work in the platform every day, so setup, integrations and optimisation follow current best practice.
Compatibility check
We confirm how Shopify fits your current stack before anything changes.
Integrations
Shopify connected to your analytics, CRM and commerce tools so data flows both ways.
Safe migration
Coming to Shopify from another tool? We plan the move so history, tracking and settings come with you.
What our Shopify Marketing Services include
The usual building blocks. We drop what you don’t need and add what you do.
UX & information architecture
Structure that matches how customers actually buy.
Design system
Reusable components so every page stays on brand.
Development
Fast, accessible builds on the right CMS or platform.
Integrations
Payments, CRM, ERP, search and analytics connected.
Speed & SEO foundations
Core Web Vitals, schema and redirects done right.
Launch & maintenance
QA, go-live and ongoing care.
How we deliver
You see the plan before any work starts.
Scope
Pages, features, integrations and content agreed in writing.
UX & design
Wireframes first, then designs built from a component system.
Build
Development on the right CMS, reviewed every sprint.
Test & launch
Speed, SEO, forms and payments checked before go-live, with redirects in place.
Improve
After launch we watch real behaviour and fix what slows people down.
Platforms we use for this work
You may also be interested in
Case studies & resources
Real-world results and practical reading to help you plan your next step.
Client stories
How similar work has played out for other businesses.
Helpful resources
Guides, tools and articles our team recommends on this topic.
Questions we often hear
Straight answers to the things clients ask us most. If yours isn’t here, just ask.
Which marketing channel works best for a new Shopify store?
How do we measure true profit from Shopify marketing?
Will a redesign hurt our search rankings?
Let’s plan your next stage of growth.
A free 30-minute session with a senior Nians strategist. You leave with a prioritised plan, whether or not you work with us.